BLOGS
This past weekend, two big-budget action movies, The Sorcerer's Apprentice and Inception, went head-to-head. And while Apprentice was heavily hyped, and obviously meant to be the next Pirates of the Caribbean, the film tracked poorly, got middling reviews and ultimately made half as much as Inception, despite opening two days earlier. ($25 million vs. $60 million.) With profitability in question and hopes of a sequel evaporated, we took a look at the fun-for-the-whole-family action-adventure to see what went wrong.
1. Nicolas Cage
While we usually find Nic Cage entertaining, even when he's being ridiculous, the man does not open movies anymore. Besides both National Treasures and comic book movie Ghost Rider, his last dozen films have all brought in less than $25 million on opening weekends, and many brought in less than that overall. Granted, the same could have been said of Robert Downey, Jr., but Iron Man was more about the armor than the man inside it, while Apprentice was all about Nic Cage in a leather trenchcoat.
2. It's a Kids' Movie That's Not for Kids
An adult might have thought the movie was a lot of fun, but kids probably would have enjoyed it the most -- if it had had anything for them. The movie started off promisingly enough, with a ten-year-old protagonist meeting up with a powerful sorcerer... and then skipped ahead a decade to follow the adventures of a gawky, physics-loving college student with girl problems. While a fan of Jay Baruchel's other, more adult movies (She's Out of Your League, Knocked Up, Fanboys) might have enjoyed it, kids didn't find a lot in the hero to relate to. Which may be why Despicable Me made more in theaters, despite being a week old.
3. It Didn't Have Mickey Mouse In It
Most remakes try to recapture the magic or at least the vague feel of the original, but here Disney opted to scrap everything but the title. Granted, the original Sorcerer's Apprentice, an animated short that showed Mickey Mouse working for a wizard in a spooky castle, had no words and was just one small part of a feature-length celebration of classical music, but perhaps they might have been able to eke out some measure of nostalgia if they'd made the movie an animated comeback for the now largely irrelevant Mickey. Because it's hard to generate nostalgia when you only have two words and a definite article to work with. Especially since the original is likely better known by the full movie's name: Fantasia.
4. The Magic was Kind of Lame
While there were a few cool spells, and artifacts that did different things, a lot of the showiest magic in Apprentice involved shooting fireballs from their hands. Even the supposedly most powerful sorcerer in the film can just shoot them faster. Maybe this was meant to reference the video game Street Fighter or the once-popular cartoon Dragon Ball Z (both of which feature fireballs, and both of which recently had movies that fire-bombed), but compared to the various types of magic in Harry Potter -- or even the elemental manipulation in The Last Airbender -- it was weak sauce.
5. It Was Up Against the Best-Reviewed Action Movie of the Year
With a few notable exceptions, Inception has been getting largely rave reviews since the first screenings, so anyone looking for a decent action flick was going to go see that first. Sure, it was complicated, but Apprentice was also sort of labyrinthine, with a lot of voice-over explanation at the beginning, several tiers of villains, a hash of science and sorcery, and a couple of MacGuffins. Plus, Inception had twice as many known actors in it, better special effects and a more original story. If you chose Inception over Apprentice, you chose wisely. Unless you hated Inception.
Did you see The Sorcerer's Apprentice? Tell us what you thought below, then read our review, our Inception review, and see what The Vulture has to say about how the weekend went down.
Look back at ten awesome dream sequences that make reality seem boring.
Is Inception actually overrated? Check out one dissenting critic's perspective.
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"but Iron Man was more about the armor than the man inside it"?
Really?
Did you watch Iron Man?
OK so maybe the latest Iron Man was more about Tony Stark, but the author's point was that the Iron Man franchise is built on a metal suit that shoots missiles from its arms and can FLY!
The main reason to see Sorcerer's Apprentice is Nick Cage and Al Molina. Jay Baruchel rather irritated me; if they ever do a sequel (doubtful), they should make his character more mischievous. (Also, why does Morgana LeFay show up so close to the movie's end?)
Am I missing something? Inception is a simple and rather predictable "dream within a dream" story with the inevitable question at the end... are we still dreaming? I had the final scene worked out a full half hour into this overly long and rather dull movie. Might appeal to the mentally challenged and anyone who has never read a scifi story involving dreams.
Say the movie wasnt that bad actually. The end was a bit predictable & cheesy not sure whether in a bad or good way though. If I had to give it a rating itd be 3 & a half stars outta 5. To the guy who wrote this article though are you some kinda moron? I mean really Iron man was more about the suit then the man, really? No I mean for real. That line alone has shot your credibility with me. Inception I figured out from the previews alone which is why I have no interest in seein' it. Naneki, I know, so far, the movie didnt do so well by most standards but sayin' you doubt there will be a part two is a little premature especially if you didnt sit til all the credits were finished to catch the final scene. I did & its totally set up for a part two. Based on what this movie does over in europe however, will determine whether its straight to dvd or not.
I think that the point Zach was making is that Iron Man had the draw of the suit, and the franchise o'comics, behind it. A *lot* of people were very unsure about the choice of RDJ as Tony Stark, and Stark himself is not an icon like Iron Man.
Iron Man showed that RDJ was the correct choice to play Tony, but prior to the opening of the movie, what people had to go on was an actor a lot of people considered past his prime, and a suit of armor anyone who's ever read a comic could easily identify.
(Apologies for a partial posting - cats and TwoP's commenting system are not a great combination.)
(First - just want to differentiate between myself and the Kelly above. Don't want her or him to be blamed for anything I post. :) )
I agree with some of this - especially the bits about Nic Cage, which was the biggest issue for me with the film. But I disagree with this part:
"...then skipped ahead a decade to follow the adventures of a gawky, physics-loving college student with girl problems. While a fan of Jay Baruchel's other, more adult movies (She's Out of Your League, Knocked Up, Fanboys) might have enjoyed it, kids didn't find a lot in the hero to relate to."
You're not giving kids enough credit. Kids can relate to an adult character when that character is well written. How many among us related to Princess Leia, Luke Skywalker, Indiana Jones, Han Solo, Frodo Baggins, Clark Kent, Peter Parker, etc.
There's this myth that children films have to center around a child. BS. If that's the truth, most of the Disney animated films we grew up with be obsolete. And I hate to tell you, but take a trip to any Disney park and you'll see more little girls sporting Cinderella dresses than the little girl from Monsters, Inc. Kids identify with dynamic characters because their worlds are dynamic. Whether that character is Harry Potter or Han Solo doesn't matter. It just matters that they're larger than life.
My exact thoughts, Kevin. My exact thoughts. Perhaps the writer was thinking of a different Iron Man, starring a coincidentally-named actor.
Also worth noting (though not connected to the last bit) is that the bit in Fantasia was based on a poem by Goethe. It wasn't original to Disney.
Okay! So Maybe i lied when i said i figured out the ending of Inception just by watching the previews. The truth is the previews didnt show much of anything at all, I just have a terrible taste in film! I think that "The last Airbender" is perfect work of art! I wont be seeing Inception because i dont like good movives!
Inception was a clever movie, not because it was original (it wasn't) but it took a common movie them and constructed a complex plot in time and space AND it did it seemlessly. Most sci-fi movies have major continuity errors and this one did not. Kudos Mr. Nolan for taking earlier source material and spinning an original tale without the usual narrative flaws one finds in this kinds of movies.
Alastair(?)-Wow, you're so smart. You have reality all figured out. Please become a Cognitive Scientist and share your gifts with the world.
I agree. My husband and I also saw the movie and had the movie figured out and it played like so many other dream movies already written and made. Stephen King's version on dreams was perhaps the best. Stephen King actually does go to sleep and 'Dreams' up his next story - his dreams become his reality; and Nolan tends to play on the fact that most people 'WON'T' understand and need to see his film 2-3 times that is how he makes money. It is pathetic that a director feels a need to depend on that. Forcing the public to continue paying to understand a movie that the stars of the film itself didn't even understand. Mememto and Prestige failed in the end money making wise and we saw both as well. I actually hope this does the same as those two and people realize it before they keep wasting their hard earned money seeing it over and over again to find resolutions. Nolan and Dicaprio were both a disappointment in our eyes. We gleaned more from Scorsese's Shutter Island. From Inception, we learned the script lacked, no emotional value, less acting ability,and co-herency was hard to follow at first yet a whole lotta CGI effects. We can see the specail effects in any movie. Gee, once you finally understood what was going on and how bad Dicaprio's acting was and how good Gordon Levitt's was all there was left was a bunch of hyped CGI special effects. Gordon Levitt's acting was better in our opinion than Dicaprio's dead panning monotone - now that young man deserves an Oscar nom, not De'CRAP'rio.
As for Iron man - Robert Downey Jr. made the movie what it was. Without him the movies would have tanked. People went to see him 'IN' the suit as Tony Stark. Any moron can tell you that.With any other actor the movie would not have been a hit. Robert is Iron man.
As for Sorcerer's Apprentice, Cage is still a draw at the box office. He was beaten by a superficial movie made by the director of The Dark Knight. Without The Dark Knight - Nolan would be just any other producer. That movie was 'HUGE' for several reason - one being Heath Ledger's fantastic performance. One movie does not make you a fantastic director - not even close. The oth I believe was Christian Bale and his fan base. Nolan's name was not the draw. Now JAMES CAMERON's name is a movie draw. If this earns Oscar noms - then Avatar should have. Both were Sci-Fi and god knows Cameron deserved his Nolan doesn't!
Everyone shouldn't waste there money on this ridiculos movie 2-3 times. Wait for the DVD edition, then watch it endlessly if you have to - it will be out in time for Christmas. Right now see it once and forget about it - the hype isn't worth it. Read Stephen King's Nightmares and Dreamscapes or watch one of the many other movies just like Nolan's you just get so much more out of them!
Cameron is more deserving of an Oscar than Nolan when their stories were equally predictable? You lost me there. If it's the predictability of 'Inception' that turned you off, I don't see how you could possibly have anything positive to say about 'Dances with Blue People' other than "Ohh, shiny."*
*I found the storyline of 'Avatar' painful ("Unobtainium"? REALLY?), but I will admit that the whole thing was very pretty.
Yes, words like "Unobtainium" sound like they are made up but so are the names of real elements. All it takes is one moron to discover and name it. Ever heard of plutonium? Or what about Thorium? What would you prefer it to be called? Something simply like hyperconductorium?
Aside from the movies mentioned in the article, Nicolas Cage has NEVER opened movies, not at more than $25 million. I think you're confusing the fact that he was once a much more respected actor that started making mediocre action films with previous box office success that has now fizzled.
i agree with kevin no big unobtanium but a movie dat really sucked was she out of my league (gross)
Jay Baruchel is gross, with bad teeth and exactly the same delivery in every movie. Sure the fanboys may like him because he's a loser like they are, but girls know he's really too unattractive to be the male lead. In She's Out of Your League, I just kept looking at his bad teeth and hearing his whiny voice and went, Ew. I can't turn it off fast enough.
Of course it's made up. However, we understand that the stuff is hard to get, so they didn't need to throw an anvil with "Unobtainable!" on it in the general direction of the viewing audience.
My 2cents:
Avatar=Dances with Wolves with great CGI. An over-played, typical story about oppressive, greedy invaders against the peace loving natives.
Robert Downey made the movie good, but people initially went to see the suit.
Leonardo DiCaprio=Kevin Costner=Keanu Reeves - Talentless hacks that got lucky with a hit and won't go away...
Jay Baruchel is today's Rick Moranis or Martin Short - the goof-ball you occasionally want to smack.
Nick Cage is like the Dooby Brothers - everyone likes him, but no one really wants to admit it. He's a decent, well rounded 'popcorn movie' actor that's never a major influence but rarely disappoints.
i gotta say, though i liked both "The Sorcerer's Apprentice" and "Inception", i liked Sorcerer's Apprentice SOOOOO much better.
I'm not @ all surprised that Inception did much better @ the box office, but i think, while a good movie, it was horribly overrated. Like that guy who commented up above, i had the final plot twist, "are we still dreaming" figured out much in advance... except for me, i saw it coming the moment i read the brief plot overview before seeing the film. Honestly, IMO, if it didnt have Leonardo Dicaprio, Hans Zimmer's Dark-knight-esque music, and "the director of 'the dark knight'" all attached to it at once, i think it might've bombed, or @ least not have been a smash hit.
Now Sorcerer's apprentice... i loved this movie WAAAAYYYYYY more than i expected to, and I'm so horribly disappointed and shocked that it bombed (as of today, it still hasn't made back its budget, even w/o advertising costs). In hindsight, i can understand why tho. It stupidly opened @ roughly the same time as Inception and Despicable me, 2 films that had MUCH more hype surrounding them. Sorcerer's Apprentice should've come out either a few wks earlier or a few wks later, and mayb it would've been @ least moderately successful.
Now as for the hacks calling it a "Harry Potter rip-off," u guys obviously dont have brains @ all, if Harry Potter is the only thing that comes to ur mind the moment u see the word "sorcerer" or "wizard". May I remind you that this film is based on an over half-a-century old musical short, which is in turn based on an over hundred-year-old poem? Hint: That's WAAAAYYYYYYYY before Harry Potter came out. Dont get me wrong, i love harry potter, but i personally liked Sorcerer's apprentice's style of wizardry better than Harry Potter's... the Harry Potter concept of having "special wizard EVRYTHING" (id est, special wizard transportation, wizard food, wizard sports, wizard drinks, wizard medicine) really annoyed me, even when i was 8 yrs old ("then they saw a goblin @ the wizard bank, then they bought wizard books at the wizard shop, and then they drank wizard beverages at the wizard pub, then they delivered a wizard letter @ the wizard post office"). Sorcerer's apprentice's concept of wizards that utilize evryday (quote, "muggle") items w/ their powers is so much cooler to me (transforming an ancient Ford into a Lamborghini, turning a paper chinese dragon and eagle gargoyle into real ones, using a form of psuedo-science to @ least sort of explain a sorcerer's powers, etc). So yeah... im so disappointed that a sequel prolly wont happen. :'-(
You have the monopoly on useful information—aren't moopnoiles illegal? ;)
The best actors, I think, have a childlike quality. They have a sort of an ability to lose themselves. There's still some silliness.
Today someone asked how I tease my hair so I told him, he replied with so that's how those fluffy bastards do it