Sometimes movie taglines leave something to be desired. For example, the tagline for The Curious Case of Benjamin Button is "Life isn't measured in minutes, but in moments." Compare that to, say, Armageddon's "Time to kick some asteroid." I contend this was one of the most informative taglines ever, because it not only told you there'd be an asteroid in the movie, but the pun was so terrible that it also prepared you for the giant ball of crap that was about to hurtle into your local theater. There was also Alien's now-iconic "In space, no one can hear you scream." From that one line, you know it's going to be good and scary, and it's going to be good and scary in space. Just going from Benjamin Button's tagline, you'd never know what it was about. Is it something you'd find mass-inscribed in a Mother's Day card? Is it the personal philosophy of a mayfly? So to help you decide what to seek out (or what to avoid) here are are a few alternative taglines for recent, current and upcoming movies.
Yes, I know new DVDs came out yesterday, but compiling all of the nominees for our annual Tubey awards and interviewing sexy Species star Natasha Henstridge took precedent for the day, so I'm just getting to this now. Too bad, because yesterday was a heck of a day to go DVD shopping. I suppose today can be, as well -- I doubt stores have sold out of Gran Torino.
Although Gran Torino got shut out at the Golden Globes last night, with its only nomination (for Best Original Song) going to Bruce Springsteen's song for The Wrestler, director/star Clint Eastwood is probably feeling pretty good about himself right now. Torino finally opened wide this weekend, adding over 2,700 theatres, and took the number-one spot with $29M, beating out all of the new releases thanks to good reviews, awards recognition and the fact that Clint seems to be playing an elderly "Dirty" Harry Callahan.