Toyota's offshoot brand Scion was designed to appeal to teens and early twenty-somethings looking to buy their first cars. Their web site is so cool it makes cool people feel like nerds. It makes me feel like... what's one level below a nerd? Okay, maybe two levels. Anyway, I bought one of their cars a few weeks ago. Unfortunately for Scion's much wished-for youthful image, so did a lot of other people a wee bit outside the target age range. Variety reports that instead of breaking out the Geritol, Scion will try to appeal to the youth market by hiring Roman Coppola (CQ)to direct a series of short films called The Fist of Oblivion to run on the automaker's site starting in November. Its star will be an ex-cop kung-fu master who's hunting down a friend who framed him for a crime. Also, he's a puppet.