Oye Lucky! Lucky Oye! is another Bollywood film with a crazy-catchy tagline: "40 TVs, 93 DVD players, 580 shirts, 240 music systems, 78 boxes of jewellery [sic], 31 cars, 2 dogs, & one greeting card..." Which means absolutely nothing at all, and doesn't remotely give an indication of what the movie might be about. I think they've officially gone too far with the "clever" taglines. And the fact that the numbers are different in the trailer doesn't help make it any clearer. You know what else doesn't help? A trailer that doesn't have English subtitles or voiceover, so I have no idea what's going on in it.