Mad Men

Episode Report Card
Couch Baron: A- | 1872 USERS: B-
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There's That Past, Informing the Present Again

Regardless of how well-advised Don's plan is, Joan is playing her part to the hilt, as she has this director who's working for Chaough on the Clearasil commercial in her office and is tempting him with fake storyboards for the fake commercial. Don then knocks, and when Joan answers, we see he's got a red Honda motorcycle, which he says he thought he could put in her office. Joan whispers, "Oh, how impossibly inconvenient your timing is, with this director in my office who's going to go blab to Chaough now!" Well, she actually only says, "Later!" but she conveyed a lot with that one word. Anyway, after Joan informs the director that he didn't see that, she bullshits that it'll be twelve scenes, and he'll need to figure out how to shoot on the Staten Island Ferry and to close Fifth Avenue. Heh. The director tells her he's dying to do it but he's really just too busy at the moment...

...and then he's telling Chaough, "You know I'd much rather shoot your Honda commercial." Heh, nice twist that Don's plan involved the director being unscrupulous and opportunistic; it lends some real artistry to it. Chaough tells him he doesn't have a Honda commercial, and his ensuing question of "Why the hell did they call you in? They know I have you booked," is certainly close enough to the mark that you'd wonder if Chaough might see through this whole scheme, especially since an older dude I take to be Pryce's CGC counterpart wonders how SCDP can afford it. However, Chaough instead tells his secretary via the intercom to get "that kid who worked for Draper" in there, and while we wait to see which old cast member is getting work this week, he comes up with an idea for a commercial involving a guy wearing a racing helmet on a Honda tearing through a subway tunnel with a train right behind. When he emerges from the subway and removes the helmet, though, the reveal is that it's a sexy girl. The CGC bean counter is like, that's great, we'll bring a girl in a helmet to the pitch, but that's not what Chaough has in mind, especially when Smitty (aw) appears and, in answer to Chaough's questions, says that Don certainly doesn't think rules in general apply to him. When he gets a faraway look on his face and calls Don a genius, though, Chaough gets annoyed: "Why don't you go work for your boyfriend? Get out!" I thought at first that was a firing, but Chaough adds that Smitty should give him twenty different words for pimples. Sounds like a tall order, but I have the feeling he'll knock two off right away with "Ted" and "Chaough." Anyway, the zit in question has decided that they are shooting this damn commercial...

Mad Men

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