Dmitry, who is laboring under no illusion that they've created something amazing, suggests adding some sort of adornment to the sleeve of one of the tees. Elena doesn't like the suggestion and he says that he thinks his adjustment might make it special, since currently they just have some hideously painted white shirts. She just thinks his idea is "lame." He interviews that she never has anything positive to say. When she steps away, Dmitry asks who the eff is going to buy something from Elena. "She's like walking depression." I kind of love Dmitry. There's nothing planned about his persona and I really appreciate that. He tells Alicia that you try to work with Elena but she just keeps putting everything down. Alicia interviews that she just wishes that Elena would calm down. If they are good salespeople, they will be able to unload the shirts whether they are good or not. She says that it has never been more imperative that they make it work.
Tim comes in and I guess it's time for them to sell this stuff. It looks like they go to the Meatpacking District. They have two hours to sell. I guess that's a good place, at least in the sense that almost everyone working there is going to be aware of the show and probably easy to convince to support them. I think I've said it before, but it's also one of the worst places in the free world. More than once I've seen seemingly put-together girls stumble in their sky high heels on the cobblestones while puking up their bottomless mimosas before 4 PM ON A SUNDAY. And, it just keeps happening. It's like Leaving Las Vegas crossed with Confessions of a Shopaholic. All of the time.
The designers are all carrying signs stating their need. It looks like they're having a rough time in the beginning. Sonjia notes that some people treated them like street urchins. Elena's sales pitch includes mentioning that their shirts are crappy. That doesn't seem like a great idea. In this situation, I would go to the Upper West Side, where there are lots of sweet (rich) old ladies. And, I would cry. With t-shirts and tears, I would have enough to retire by the end of the day. I don't do this because it wouldn't be earned and I am ALL about integrity. Also, I don't have a bunch of t-shirts. That's really the only the standing between me and a life of leisure: a code of ethics and a lack of inventory.