Apprentice
Apprentice

Episode Report Card
Jacob Clifton: A- | 558 USERS: C+
YOU GRADE IT
Lesson Five: Zip It! How Many Times Do You Need To Hear This?

Dan's still all sparkly, lit up like a swiftly tilting Christmas tree, as they edit the commercial together, screaming random words along the lines of "Euphoria!" Babe, we know. Your kids could be watching this, okay? Tarek proudly tells us his fucking stupid idea of having "nothing but text flashing, leaving the viewer wanting more." Wanting more...Dramamine? More voice-over? More what, exactly? He says something about how you can accomplish this through esoteric "wording techniques," but the finished product is, I guess, so subtly "worded" that it just looks dumb as shit. I'll probably find myself on a cruise next week and be like, "Damn you, Tarek! You have reprogrammed my mind with your 'wording techniques'! Your 'wording techniques' are unstoppable!" Bryce and Tarek make out with tongue about how great they all are, and Lenny mentions how, with constant "wording techniques" flying at you, in thirty seconds you are not going to absorb both that and the actual visuals they spent all day on. He asks them to consider voice-over instead, and then Tarek goes balls-out, whining and crying and making childish faces and getting really super-pissed at Lenny for questioning him.

Dan worries as the whole thing escalates because Tarek says that Lenny's not "listening" to him, meaning of course that he's not obeying, and Lenny says the usual, that Tarek's mother fucks donkeys in Tijuana, but this fact is not Lenny's responsibility or problem. Tarek says that you can eventually absorb the whole thing because commercials come on TV so often, and Lenny points out that they are not anywhere near the real world, and that they are not sitting the NCL people down in front of the TV for 24 hours, but instead for 30 seconds. Which is so very valid that it should have shut Tarek up and the whole team should have nodded quietly and fixed the problem, but of course Tarek's too busy pissing his pants with rage. He tells Lenny to "defend himself" in the Boardroom with that too, like Lenny's fucking with him or something, like every disagreement is a personal attack. Which -- it is, when you're Tarek, which is why the smarter people give in to him, and the smartest people of all just ignore him altogether. Lenny calls the whole fiasco "Craziness. Madness, really." It's hilarious. Flash back to Tarek being incredibly shitty to Lenny, and then Lenny and Lee looking hangdog as Dan approaches being "firm" and "managerial" and "Tarek's prancing bitch w/r/t the onscreen text."

Apprentice

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