More madness: New York skyline with three suns, lots of models of different Star Wars stuff, and then Yoda fades to Randal (nice) telling everybody about the movies, and this goes on for a while, fading in and out through his various story points, as slightly doofy music plays. Rebecca interviews that they were basically having to rely on Randal "in lieu of the meeting" -- that it was nice to hear "from someone who loves it," but that it wasn't hugely helpful in terms of the marketing history of the franchise, the audience demos for the DVD and game, which is info she says you can only really get from "somebody in the executive chair." Randal says that the point of the movie is the "transition from good to bad," and that they should capture that in the presentation. I guess "covering up Hayden Christensen's slack-jawed look of Markus-like entitlement" wasn't on the PowerPoint.

Next up is Excel's discussion of the characters that they should highlight: the Chancellor, Obi-Wan, Yoda -- Brian goes, "C-3PO?" and Randal says decisively, "No C-3PO," which tickled me for some reason -- and then Marshawn offers the idea of featuring some newer characters of the movie. And I can see where she is coming from, because that's all my geek friends could talk about (shut up), and even I was quite taken with a couple of characters from the cartoon (shut up!), but, like, you're not marketing Star Wars to people like that, because they already bought it this morning. You're marketing to everybody between them and me, who will never buy the DVD or the video game, because I honestly couldn't care less.

So Marshawn's wrong about her feeling that the newer characters will be a bigger draw, but kind of convincing. Randal points to Western Cultural Archetypes three through five and is like, "Bigger than these guys?" Then Marshawn blows my mind by pointing to my absolute favorite in the entire series, besides Darth Maul, which is the vampire guy made out of wood that was on that planet of wood vampires that Darth Sidious was hanging out on where it's just houses all the away down the Grand Canyon and he gets up in your face all vampire-made-of-wood and is like, "By the way, Darth Sidious is totally here and I need you to freak out on him like I wish a Jedi would."