Dwight opens the doors to the store, and he and Erin try to act like the dozen or so people wandering in constitute a stampede. Once everyone's in, Kathy chats up a gross, obese blogger who looks like he has halitosis. The interesting thing about this moment is that we learn that she was being subtle with Jim last week. Erin talks to another blogger and mispronounces the words Zooey, Deschanel, and Coachella.

Up in Scranton, the other employees are trying to convince Andy to call the police, but he's resisting, and Pam's backing him up, acting all street and chanting their ZIP code like it's a gang name. We get a little moment that reminds us what we used to like about Darryl, as he corrects that you need to use the nine-digit ZIP to give it real cred. Andy decides that a better way to make the employees feel safe is to have Toby teach self-defense. Toby's happy to be asked. "I'll go put on my cup!"

Jim's on his phone to Pam, which, since he's not using the Sabre phone at his belt, makes him a sweet target for a failblogger to photograph. In the back room, Nellie and Dwight chew him out and order him to "Surrender the tri-pack. You know what you have to do." Jim shakes his head in horror, but the next thing we see is him outside, twirling the Grand Opening sign.

Dwight spots a small group of geezers wandering in and enlists Erin to chase them out. No olds allowed!