BLOGS

The 9 Best Super Bowl Ads

by Mindy Monez February 2, 2009 10:31 AM
The 9 Best Super Bowl Ads It would have been 10, but the Super Bowl ads were generally unimpressive this year as a whole (blame the economy or something!), but there were some exceptions. The one thing that was a little different this year, at least to me, was the insane barrage of NBC promotion. Of course the network that has the Super Bowl is going to promote its own content and everything, but is it always that much self-promotion? It felt like every other ad was a Heroes, Chuck, MacGruber or that people-whose-asses-fell-off-watching-30 Rock thing. Anyway, the list below is the best of the non-movie trailer-y/NBC content as we saw it. (See Moviefile for the best trailers, and we're ignoring the NBC stuff completely.) Enjoy having to watch a commercial before watching a commercial! Yay capitalism!

First up is Alec Baldwin, softening your brain for Hulu:


The award for most depressing thing I've ever seen that also made me laugh:


The Statham, driving a car no one can afford right now like a bad ass:


Alright, a lot of people probably hated this, because it is pretty obnoxious, but I don't know -- an animatronic koala getting punched in the face just really works for me:


The Budweiser commercials are a Super Bowl staple, but this year's Clydesdales spots just really didn't do it for me for some reason. Probably because they were obvious and cloying, particularly the one where the horse's grandfather immigrates to America from Scotland and has all this adversity and then realizes his mission in life is to pull a carriage for drunk St. Louis people, like wow! That is a better life! Anyway, this Bud Lite spot had a guy falling out of a building, so it wins:


This Monster.com moose's ass thing. We've all been there, bro:


Finally! A truck I can set on fire while hauling 10 tons of whatever up a steep corkscrew in the sky! This one's admittedly terrible, but I do so want to set a truck on fire and drive it up a corkscrew, so in the list it goes.


This one's juvenile and also obvious, but what makes it special is the incredible commitment to the gag in these guys' faces -- they are really selling it! It's truly commendable:


And lastly, Conan's Swedish Bud Lite commercial, which may be the greatest Super Bowl ad in the history of Super Bowl ads:

What were your favorite and least favorite ads? Sound off below, then check out the best movie trailers!

36 Comments

February 2, 2009 11:30 AM
jamie
Reply

These commercials were all awful! The worst group ever.

February 2, 2009 11:42 AM
Shaun
Reply

Hulu is not accessible outside the US. I wonder if it is possible to use links, in the future, to other websites that are internationally accessible. Thanks.

February 2, 2009 11:43 AM
Dan
Reply

The Conan commercial was the best of the night. Honorary mentions to Alec Baldwin on Hulu and the seal-riding, koala punching ad for God knows what.

February 2, 2009 11:44 AM
Christina
Reply

I don't think I'd want to see ANY of them more than a couple of times, but Conan and Alec made me smile.

February 2, 2009 11:50 AM
Wendy
Reply

What!? I thought the Doritos crystal-ball/snowglobe-through-the-vending-machine was better than most of these!

February 2, 2009 11:56 AM
chowie
Reply

Yeah, I thought the Doritos crystal ball ad was kinda funny. But I did love the Monster.com moose ass commercial, and Conan's. Oh Conan, New York will miss you! Meanwhile, did anyone get what the Leno ad was all about? Something about #10 and the Fall?

February 2, 2009 11:59 AM
Briana
Reply
replied to comment from Shaun

Seriously, what ever happened to good ol' YouTube which can be watched overseas as well. Is Hulu some sort of NBC/Bravo property?

February 2, 2009 12:00 PM
Briana
Reply
replied to comment from Shaun

Seriously, what ever happened to good ol' YouTube which can be watched overseas as well. Is Hulu some sort of NBC/Bravo property?

February 2, 2009 12:01 PM
Chris
Reply

The Dorito's spot was OK, until the oh-so-shocking crotch throw.
The Leno spot was about how he's coming to 10PM, 9 Central, in the fall; otherwise known as the day NBC died.

February 2, 2009 12:14 PM
Another Christina
Reply

That Teleflora 'flowers in a box' ad was just offensive and not funny.

February 2, 2009 12:16 PM
Another Christina
Reply

That Teleflora 'flowers in a box' ad was just offensive and not funny.

February 2, 2009 12:17 PM
Another Christina
Reply

Aww, double post FAIL.

February 2, 2009 12:48 PM
Rands
Reply

Come on! What about the tire commercial with Mr. and Mrs. Potato Head? That one got a laugh from me.

February 2, 2009 1:10 PM
C
Reply

The one-second "HIGH LIFE!" ad was by far the most effective commercial of the night. It was the only ad that made me want the product featured. It got by far the most applause among the partygoers.

February 2, 2009 1:38 PM
Alex
Reply

Hi, I hope this isn't a bit cheeky but could you guys use links to youtube or other Internationally accessible sites?? Thanks :)

February 2, 2009 1:50 PM
Jon
Reply

I was disappointed that Bob Dylan did a Pepsi ad. Should have at least been Coke :-)

February 2, 2009 2:01 PM
AD
Reply

I love the Doritos snowglobe/crystal ball one. I was rewind that one almost all night. Of course I loved the CareerBuilder one and the Audi one with Jason Statham.

February 2, 2009 2:39 PM
taralynn87
Reply
replied to comment from Briana

Hulu IS owned by NBC/Universal. Also, in the US, all of the Major companies put blocks on their content being posted on YouTube. So YouTube can't really show too much anymore...

February 2, 2009 3:05 PM
Jurj
Reply

Another vote for the Doritos snowglobe here. Apart from that, I think this list is pretty close to mine - koala punching works for me too. But I also kind of liked the Priceline ad with the guy trying to imitate Shatner.

February 2, 2009 3:19 PM
Machiabelly
Reply

One more voice to a Canadian site link

February 2, 2009 3:34 PM
Hey
Reply

Bravo pays for this site now. There is no way they are going to let them link to anything outsite the evil empire.

February 2, 2009 3:52 PM
Kate
Reply

C'mon. The golf baby was funny. "Read the rules, shankapotomus."

February 2, 2009 4:19 PM
Joe
Reply

I'm sorry, the Teleflora one was gold.

"NO ONE WANTS TO SEE YOU NAKED"

February 2, 2009 6:30 PM
Kristin
Reply

My favorite - and my entire family agreed immediately - was the Coke Zero ad. "They stole our taste, we won't let them steal our commercial!"

February 2, 2009 6:56 PM
Bonnie
Reply

Hooray, US-only.

February 2, 2009 10:29 PM
Tabby
Reply

Half the ads are showing "not currently available" even in the US; way to go, Hulu. And "ignoring the NBC stuff completely" cuts out the two best ads: The "Heroes of the Gridiron" short and the "Feelin' Alright" lip-sync.

February 2, 2009 10:45 PM
Ellen
Reply

MacGruber was a Pepsi ad, not NBC.

February 2, 2009 10:49 PM
maclare
Reply
replied to comment from Shaun

folks outside the US, try the Ad Age links: http://adage.com/superbowl09/article?article_id=134136

February 2, 2009 10:53 PM
Jobetta
Reply

I definitely thought the Coke Zero ad was the best of the night.

The Doritos crystal ball ad was better than most of these.

February 2, 2009 11:38 PM
Heth
Reply

Didn't anyone get the humor from NBC*s Monday night promos? Well, it was alright, uh huh to me and I hardly see those shows.

February 3, 2009 1:13 AM
Fandom
Reply

I thought the Pedigree ad had a great message and was hilarious as well. A quality 2fer.

February 3, 2009 2:35 AM
E
Reply

Yes! Hulu is definitely an NBC/Bravo property!

February 3, 2009 3:19 AM
Kate
Reply

Shame that the Hulu ad didn't include the information that Hulu seems to spend most of its time blocking access to its content from outside the USA.

June 2, 2011 8:30 PM
www.televisionwithoutpity.com
Reply

The 9 best super bowl ads.. I like it :)

June 3, 2011 1:27 AM
www.televisionwithoutpity.com
Reply

The 9 best super bowl ads.. Ho-o-o-o-t :)

May 21, 2012 5:20 AM
Marko
Reply

Veoma sam iznenaden ovim blogom . Mislim da vam je odabir sjajan . Bila bi mi cast da pisem za vas blog. Srdacan pozdrav i samo nastavite dalje.

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