BLOGS

Michael Scott Paper Company Needs a New Business Plan

The Office started out as an incredible investment -- its stock soared in the first few seasons, paying off huge dividends to loyal fans. However, these fans have been getting some pretty meager returns lately. And with the disappointing rise of the Michael Scott Paper Company, it seems possible that The Office could fold entirely if it doesn't revise its business plan, stat. The best elements of the series seem to have been outsourced or laid off, and the result is not up to previous levels of performance. So in the interests of being proactive, here's a list of action items that this show needs to investigate if it wants to grow its once-enviable synergy:

Unsatisfactory Employee Conduct
Jim's always been our go-to sane guy in the reliably insane world of Dunder Mifflin. But last night, Jim started challenging people to games he didn't know how to play and completely botching assignments because he was too afraid to ask for clarification. That's Kevin/Andy/anyone else behavior, Jim! You're better than that! My guess is the writers are preparing him for a transfer downstairs to MSPC, or out of the paper sphere entirely -- but couldn't they do that in a way that's a bit truer to the show's best practices?

Deviating from Core Values
Dwight Schrute is devoted to Michael Scott. This relationship is possibly the most consistent element of the entire show. Yet these two didn't interface a single time last night! With the Michael Scott Paper Company branching out just one floor below Dunder Mifflin it's more than reasonable to expect that Dwight would venture downstairs to check on his beloved ex-boss, even to the point of jeopardizing his own productivity. Yet he failed to deliver. Why?...

Underusing Valuable Resources
Because he spent most of the second episode locked in a weird sing-a-long with former rival Andy Bernard. Enjoyable as their rendition of "Country Roads" may have been, it is impossible to ignore the fact that the love triangle between Dwight, Angela, and Andy has been completely mishandled. Dwight and Angela's relationship has at times surpassed fans' beloved PB&J (or Jam, as the pre-show announcer hopefully suggested) in terms of compelling story -- so why has there been exactly zero closure? This show should prevent unnecessary waste and stop under-serving the storyline.

Redundancy (And Not in The Way You're Thinking)
One of the few satisfying moments last night came at the end of the first episode, when Michael pays back Pam for comforting him early on by talking her through a meltdown in the car. Which is why it was incredibly disappointing to see Pam hit the exact same "I made a mistake by quitting" beat and beg Charles for her job back in the second episode. That was resolved previously, and nicely too -- why completely undo the touching moment she and Michael shared just one episode ago? Very inefficient, to say the least.

Unnecessary Hiring
Despite deviation from company ethics, Ryan Howard used to be a productive member of the Dunder Mifflin family -- you'd think hiring him as a salesman for MSPC would produce at least a mildly positive return on investment. But it seems his time in Thailand and at Idle Lanes destroyed whatever remained of Ryan's business acumen, because all he seemed capable of last night was annoying the hell out of everyone. If all Ryan's going to do is engage in time theft and belittle his female co-worker, let's streamline by outsourcing him as soon as possible.

Missed Opportunities
I was personally looking forward to seeing Stanley as Charles Miner's ironically-appointed productivity czar, but all we got was a moment of Stanley working on a crossword puzzle during a meeting. By now, that routine is so familiar that it might as well be obsolete. Admittedly, the cold open routine of fill-in receptionist Kevin being unable to transfer a call was one of the best moments of either episode. Keep up the good work on that end.

Unwelcome Paradigm Shifts
The new opening sequence -- especially the moment where Jim appears only as a photo on Pam's desk -- was a disturbing reminder of just how different things are going to be if Michael Scott Paper Company remains a viable competitor in the field. Business should thrive on change -- but not if these changes result in core relationships of the show (Jim and Pam, Michael and Dwight, Michael and everyone else!) being compromised. Characters need face-time in order to grow their relationships, and that can't happen as long as MSPC continues to exist in its present form. So here's to a buyout, or a bankruptcy, or anything that results in the merging of the two paper companies, because it seems like that's the only way The Office can ever get back to fulfilling its mission statement: making us laugh.

Thoughts about The Office's failure to measure up to previously demonstrated standards? Sound off in the comments!

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14 Comments

April 10, 2009 4:31 PM
Amy
Reply

On most of your points, I totally disagree.
First, while Jim IS the relatively sane one (and functions in many ways as an entry point for the audience), it has been demonstrated on numerous occasions that Jim's more a product of his environment than he'd like to be (ex. the time he tried to consolidate all the birthdays). The introduction of an outsider element in the form of a new boss works well to show off how much Jim really has become integrated into the Michael-run Office.
Also, Dwight is not uniformly loyal to Michael as much as he is loyal to Dunder Mifflin and company hierarchy in general. Michael as his boss earns his de facto loyalty, but his first duty is to the company.
Ryan has never been shown to be anything but incompetent. It's mentioned frequently that when he worked for the company, he never made a sale. He has education but has never been able to translate theory into practice.
The one thing I do agree with is that I hope they will eventually return to the Dwight/Angela chemistry because that was left largely unresolved. But I'm willing to give it time and not start criticizing yet.
The Michael Scott paper company I don't think forecasts a permanent change in structure but it's an interesting development to play with for a few episodes and a good way to shake things up (especially in regards to Pam who has been looking for some upward mobility for a while now).

April 11, 2009 2:06 AM
Marc B
Reply

Amy has it right. Dwight's seeming abandonment of Michael also mirrors what happened with their British counterparts in the original series.

Actually, I think the series needed a little shaking up because things were getting kind of stagnant this season vis a vis Michael's increasingly unrealistic behavior. Last night's episodes were the two best of the season.

April 11, 2009 8:37 AM
Brett
Reply

I agree with Amy and Marc B. The show had gotten stale, and I think MSPC has given it a shot in the arm the past two episodes.

I'm fine with revisiting Dwight and Angela, but not quite yet. The love triangle storyline went on way too long. We could use a little break.

April 11, 2009 8:56 AM
Eric
Reply

Opinions are opinions, but I'm not sure some of those are accurate. As someone already pointed out, Ryan has never been shown as anything but useless. Burned cheese pita, anyone? Even when he was Michael's boss all he succeeded in doing was creating a website that got hijacked by child predators, and led to Ryan's arrest for cooking the books. And Jim didn't challenge anyone to that soccer game. Dwight goaded Charles into essentially making him play.

I agree that Thursday's episodes were the best of the season. The Michael Scott Paper Company stuff has been a welcome tangent, and I think will eventually serve to re-focus the show once Michael, Pam, and Ryan inevitably rejoin the D-M team, as we all know they will. (But I hope Pam continues to work as a salesperson.)

I don't think the Dwight/Angela/Andy love triangle was mishandled at all. If anything, it was the only long-term story arc this season that has been developed well (where is Jan? What happened with the Holly cliffhanger?). That built and built beautifully, and the eventual confrontation was hilarious and poignant, as all great "Office" moments are. What we're experiencing right now is a brief retrenching period as all the participants accept what went down. Don't be surprised if there's not some activity on the Angela/Dwight front by the season finale, or at least once Charles exits the picture. Those two are destined for each other.

April 11, 2009 11:09 AM
Karen
Reply

I think the producers were right to shake it up for awhile -- the show was on the verge of staleness. The Jim-always-adorable shtick was really getting old. I was ready for Dwight & Angela to be over when it ended; they'd already resurrected it once after ending it, and yet another go-round would be tiresome; the fun thing about them was always the original surprise that either one of them could be in a relationship at all, and they don't have the potential to live happily ever after.

Dwight and Andy's new bromance was great -- it's fun to see Dwight actually like someone, even if temporarily. an/Michael was totally played out and ended at the right time.

I do agree with the blogger that Pam asking for her job back after Michael so wonderfully dealt with her meltdown was a false note, it was refreshing to see Michael handle someone well, just the once, and that ruined it. I also agree that Stanley's new role could be comedy gold, but there's lots of time for that yet.

The new credits were fun. I'm actually looking forward to seeing what happens next week, instead of the "meh" I'd been feeling lately.

April 11, 2009 11:13 AM
Karen
Reply

Sorry, I made a typo above where I meant to say the Jan/Michael thing was played out and ended at the right time.

April 11, 2009 12:36 PM
Kristen
Reply

apparently rebecca needs to check the portion of her brain that judges comedy. So you want the show to remain the exact same as it did in the 2 and 3rd season? Never changing or taking risks? So right now you would be complaining how it's the same thing every week?

Like the rest of those that have left comments, I agree these changes are what the show needed to bring it back. It's an incredible improvement.

April 11, 2009 4:48 PM
Marie
Reply

I agree with Rebecca but for different reasons entirely.

First off, the issue of Ryan. I agree with the commentators that said that Ryan has always been a big smoke and mirrors show with little to no substance. However I think what's wrong with Ryan now is that he has had some of the biggest twist and turns (prison, and thailand) with little to no character development as a result of that. He's still exactly the same after being publicly humiliated and going to Thailand with very little funds, and Thailand isn't the place I'd want to be with no money. Plus, you know Kelly will be all over the fact that Ryan is only one floor below her. At the very least she'd flaunt her crush on the new boss in his face.

Pam going back and begging for her job back only shows Pam's insecurities and ultimately is not ready to be a salesperson as a result of that. She made a sale but from what I gathered, she got the sale because all she needed to do was answer the phone and offer a bargain that the customer was already aware of, something a receptionist could have done.

I think Jim has outgrown his position. I mean at the end of season 3 he was being considered for the position that Ryan ultimately got and now they outsource the job? If Dunder Mifflin is aware that Jim is number 2, why not just give him a promotion? I still don't understand that. Just think of the wonderful storylines that stem off of Jim being the boss and Dwight now having to stay loyal to him instead of Michael.

Plus I love Toby... where is Toby???

April 11, 2009 5:49 PM
Gwen
Reply

I think MSPC is a great way to shake things up while still keeping all the key players in close proximity. Is Rebecca watching the same show as I am? Ryan has never shown "business acumen". He has education - but remember how terrible he was on that sales call with Stanley? And whoever said above that Jim is a product of his environment is completely right. He is somewhat of a slacker. That was always tolerated on Michael's watch. But Charles is noticing all of Jim's faults and this is just making Jim behave more and more unprofessionally. That rings true to me for the character. He never had to kiss up before. The only two points I agree with on this list are Stanley as productivity czar and Pam begging for her job back. I'd love to see more Stanley in that new role. And Pam begging for her job back seemed really unnecessary and out of character. I would rather have seen her go on to a monster.com site or be calling different businesses for an interview than beg Charles for her job back.

April 11, 2009 10:38 PM
Raegan
Reply

I think Pam's begging for her job back was poorly timed, but it fit. It should have come before Michael cheers her up in the car. For me, the key isn't the insecurity, but the "not sitting 10 feet away from her fiancée." She misses spending all day with Jim. Hell, I miss her spending all day with Jim. Every time Jim doesn't look over at the receptionist's desk when something wacky happens, I get sad.

For good or for ill, MSPC is going to be around for a while. They changed the credits!

April 11, 2009 11:30 PM
Bissrok
Reply

It's certainly not as fun as, say, season 2, but I'm not sure I agree with those reasons.

I think Jim's acting exactly as I would expect. I think the Angela thing was handled nicely, too. It's not like that was some epic love story. She was kind of a whore, they both saw that, and moved on.

I hope MSPC sticks around awhile, though, and they don't just boot Charles and make Michael boss again to get everything back to normal.

I just wish we saw more of Pam and Jim. They've always sort of been the heart of the show, and now we only see them apart from each other. It'd be nice to see their house again, or that wedding should be coming up soon.

April 12, 2009 5:12 PM
Katie
Reply

I think the worst thing about the new Charles Miner-plotline and the MSPC-plotline is that all Angela, Kelly, and Meredith have done for the last several episodes is sit around staring goopily at their boss. Not funny, not fresh, and not interesting, people. We get it. The producers think that actor is hot. Let's all move on.

April 13, 2009 1:31 AM
Siri
Reply

Jim has always been the most compelling individual character for me, and I've enjoyed the challenge that Charles Minor represents. Jim's always been charming and has been able to get away with a fair amount because of it. He's a good guy, but most of the time he doesn't have to question himself. The fact that Minor isn't charmed, the way that Jim has responded (lying about soccer, nervous humor, etc.), and way that he is having to consider himself through the eyes of someone else is interesting. It's also uncomfortable (in time honored "Office" fashion) because we've all had similar experiences.

April 13, 2009 11:06 AM
jayme
Reply
replied to comment from Marie

Toby was actually seen, or heard from, twice in MSPC. He was heard through the roof of the MSPC office, sitting in the bathroom talking on his phone and asking someone over the phone if they'd seen Damages this year, and whether or not blue went with tan. rofl. And he was seen rapping irritatedly on the window of the break room where Dwight and Andy were increasing both their volume and annoyance level. He's never really had his own storylines apart from being Michael's punching bag, and I kindof like it that way. He's definitely underused, but he's so unassuming and casual, it's so awesome whenever he gets dropped in.

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