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One of the few remaining cable nets with a unique brand identity is kicking that narrowcasting ish to the curb, son! TV Land told the Wall Street Journal that by the end of 2009, 50% of their programming will be original series. It's so hard to say goodbye to my Sunday afternoon hungover viewings of Bonanza, but the good news is that they'll be focusing on creating trashy reality shows. Because we need more of those. The article highlights one such gem, Cougar, which is exactly what it sounds like: a Bachelorette for older ladies looking for younger gents. They'll also be looking to air reruns of more recent series, like Friends. Because we need more of those.
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