Like many Yanks, my first exposure to Russell Brand was via the 2008 Jason Segel rom-com Forgetting Sarah Marshall, where he stole the movie every time he popped up onscreen as the hedonistic rock god Aldous Snow. At the time, his particular... um, brand of "wild and crazy guy" shtick actually felt fresh and fun. But then it all-too-quickly became clear that it was Brand's default setting and the charm quickly wore off through sub-par movies (Get Him to the Greek, Arthur), annoying hosting gigs (various MTV awards shows) and his tabloid romance with Katy Perry. Instead of just playing the fool, Brand actually seemed to be a fool and that made him infinitely less appealing.
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